Mazda Motor Europe began the third
quarter 2005 with the best July sales volume in over a decade –
to date it has sold 166,957 units in 2005.
In the UK , Mazda volume of just over 3,600 units represents the best
July result ever. Sales rose versus last July by 6 per cent, and its market
share is projected to be at 1.8 per cent. Another monthly record for volume
was set in Russia with 1,661 units sold in July. Mazda sales there were
up by 111 per cent over last July with a projected market share of 3.3
per cent.
Mazda sales in Italy and Spain continue to be strong, as both markets
hit July records for volume and market share. Italy sold 2,052 vehicles
and had a projected market share of 1.0 per cent, while in Spain 1,574
units found owners and market share was an estimated 0.7 per cent. Other
markets having good months were Greece where sales were up 12 per cent
and Sweden , up 7.5 per cent compared to last July. Germany had a good
month as well, selling 6,000 vehicles. Volume in Mazda’s largest
market represented 27 per cent of total European volume for the month.
Mazda3 continues to become more popular every month in Europe . Sales
of the Mazda3 were up 33 per cent in July and it was Mazda’s best-selling
vehicle for the month, accounting for one third of the total sales volume.
Once again in July, Mazda captured a large chunk of the sports non-premium
segment in Europe , with Mazda MX-5 and Mazda RX-8 combining for a projected
18 per cent segment share.
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