| These are good times for PSA.
Despite tough market conditions, profits and sales have remained buoyant.
The 206 hatchback has been a star performer, and is currently Europe’s
top-seller, ahead of the VW Golf. Chairman Jean-Martin Folz even recently
said he expected operating earnings to top € 3 billion ($3.5 billion)
in 2003, and that the group was “on target” to sell 3.35 million
cars worldwide this year, rising to 4 million units by 2006.
The Sochaux plant is the largest factory in France, and one of the three biggest car plants in Europe, where production ofthe 307, 406 and 607 models are undertaken, as well as the imminent 407 range |
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As a result of this ongoing boom in sales, Peugeot’s factories
have been working flat out. Nowhere is this more evident than at Sochaux
and Mulhouse, its two giant plants in Alsace, eastern France, which between
them are capable of producing close to a million cars a year.
Such is the demand that for the past two summers, work has carried on
at Mulhouse throughout most of August, with the traditional four-week
production shutdown shortened to one week, allowing the plant to produce
an additional 27,000 cars. At the massive Sochaux plant, single-shift
working at weekends has been introduced in an attempt to cut waiting times
for the 307. Sochaux, where the 406 saloon and luxury 607 are also assembled,
operates three daily shifts during the week.
| Alsace is Peugeot’s home. The company’s roots are there.
Long before the invention of the car, the Peugeot family had a substantial
business in the region: it was originally in the textile industry,
but as the industrial revolution spread across Europe, it produced
agricultural implements, bicycles and a host of other products before
becoming one of the first carmakers in France. |
There has been a car plant in the small town of Sochaux since 1912,
with the plant growing to such a capacity that it now dwarfs the town.
Over the years it has expanded, gobbling up local landmarks. One of the
administration buildings was formerly a hotel. The local football club’s
ground is within the boundaries of the plant, and recently a new stadium
has been built for the club, also owned by Peugeot, which has reached
the French first division.
Now Sochaux is the largest factory in France, and one of the three biggest
car plants in Europe. Most remarkably, before the last wave of expansion
began in 1987, Peugeot diverted the course of the river Allon, which flowed
past the plant, in order to reclaim more land to build new facilities.
A canal now takes the river past the expanded facility, though this natural
border means there is no scope for further expansion, unless the large
railway sidings that divide the new and old parts of the plant are moved
outside the boundary of the factory.
These new facilities – body, paint, anti-corrosion treatment and
final assembly lines – are the most modern in the group, having
been built in three stages from 1989 to 1995 at a total cost of €3
billion ($3.5 billion). Overhead conveyors containing 4 km of track link
the new facilities with the stamping shops on the older part of the site.
The new final assembly shop is built on two floors – something that
was impossible to achieve at the old factory due to the low height of
the buildings, some of which date back to the 1930s.
The move to three-shift working in November 2000 saw the new facilities
kick in fully, with production soaring from 265,000 units in 2000 to 480,000
in 2002. The weekend shifts have been agreed by the local unions representing
the factory’s 14,000 production employees and under the deal, workers
will be compensated with time off during the week.
However, the notion of weekend work does create other problems. Local
suppliers tend to work only Monday to Friday, and there are restrictions
on the movement of goods by road at weekend. As a result, a suitable buffer
of components stocks has to be built up during the week to cope with the
weekend build schedule. The “fourth shift”, as the Saturday
and Sunday shift is referred to in the plant, only applies to the 307
line, taking production of the model up to 280,000 units including station
wagon derivatives launched in 2002.
There are three final assembly lines at Sochaux. The others builds a combination
of 406 and 607 models – 200,000 units in total. 406 saloons are
built on one line, with 406 estate and the 607 on the other. In total,
the plant makes 140,000 of all 406 models and 60,000 607s. It is the only
plant that builds these models. The 406 is imminently about to be replaced
when a new 407 model, which shares its platform with the Citroen C5, will
go on stream.
| Yet Sochaux is more than just a car plant. Its facilities also produce
some components that are supplied to the whole PSA group. It has a
large foundry operation making heavy castings such as cylinder blocks
and brakes and it satisfies all the group’s worldwide demand
for shock absorbers, making 50,000 units a day for supply to plants
in native France, as well as plants in Spain and Brazil. |
The Sochaux press shop also makes a number of stampings for Mulhouse,
70 km to the east, which builds 307 and 206 models, the Poissy plant which
is also responsible for the 206 and 307, and the Ryton plant in the UK,
which builds only the 206. Some stampings from Mulhouse are also delivered
to Sochaux. In total, 60 per cent of the Sochaux press shop’s output
is used on cars made at the plant, with 40 per cent going to other plants
or for use as repair parts.
In the body shop, it takes between six and seven hours to build a complete
307 body. The area is highly automated – there are between 500 and
600 robots on the 307 body-in-white line alone – and a similar number
in the 406/607 body-in-white line. In total 1,800 people work in body
assembly.
The paint shop has been one of the main beneficiaries of the recent investment.
It was the first of the new facilities to open, in 1989, for the 605 model.
Since then it has been expanded so there are now four parallel lines in
the paint shop. A separate anti-corrosion shop next to the paint shop
was added in 1995. In this shop, the first primer coat is applied by dipping,
but thereafter the body is sprayed.
In the paint shop, each car receives two coats of colour base and two
layers of clearcoat. Robots have been installed to apply the first spray
coat to the entire visible interior and exterior parts, though the second
coat is applied manually on non-metallic finishes. For metallics, a second
robot-sprayed coat is applied.
The robot spraying makes economic sense as waste is reduced substantially,
with Peugeot estimating around 15 per cent of paint used does not hit
the car with automatic painting compared to up to 50 per cent waste with
manual spraying. There are around 80 spraying robots altogether in the
paint facility, and the anti-corrosion and paint shops together employ
about 800 workers. The robots are still well within their design life
– the oldest on site are in the body shop and date from 1987 –
when the plant started building the 405.
For the moment the paint shop still uses solvent-based rather than water-based
paints, though it would be possible to change as the tanks and internal
water system of the paint shop are made from stainless steel, but seeing
as the plant already complies with current environmental limits, there
is no immediate pressure to change. Such a changeover, however, is likely
to take place in other plants, like Poissy, where PSA has already switched
to water-based paints.
Indeed, the plant’s environmental credentials are such that workers
in the spray booths do not need to wear masks. The air in the paint shop
is changed 300 times an hour, and the car bodies are electrostatically
charged to attract the paint. Surplus paint falls very quickly at a rate
of half a metre per second through the mesh floor of the paint shop and
is carried away by running water tanks below. This also allows the line
to move relatively quickly as paint particles from the previous car –
which could be of a different colour – are quickly removed from
the air, ensuring that none falls onto the next car.
When the bodies leave the paint shop, the doors are removed and transported
via a separate conveyor to the final assembly line. The cars are assembled
with doors off and the doors are reunited with their specific body at
the end of the line.
Vertical integration is reducing at the plant. Some seats – for
the 406 – are still made at Sochaux, but production of seats used
in the 307 and 607 has been transferred to PSA’s components arm
Faurecia, which has set up a new facility at the entrance to the Sochaux
plant. When 406 build ends, its successor’s seats will be made by
Faurecia too, a move prompted by new technology developed by Faurecia
that has contributed to a reduction in headcount of 500 at Sochaux. Indeed,
the workforce has halved since 1979 as more and more elements of the production
have been outsourced. Wiring looms, previously made at Sochaux, have also
now been outsourced.
In the two-storey final assembly line, the first tasks are the fitment
of the dashboard and the windscreens. The dashboards and other sub-assemblies
arrive from suppliers on the ground floor, where they are prepared before
being transported up to the first-floor assembly line by elevator.
There are not many robots on the assembly line, and windscreen and dashboard
fitment are among the few tasks they perform. The dashboard robot uses
cameras to read the location points on the body shell and this allows
it to fit the dashboard accurately. The dashboard robot also has automatic
tool changing facilities to enable it to pick up different dashboards
for different models.
The large car final assembly line is split into two parallel tracks –
one has 406 saloon and 607 – while the other track deals with 406
saloon and station wagon. Both left-hand and right-hand drive cars are
produced, and most of the work is carried out manually. Around 30 per
cent of the assembly line workers are female, though this is lower than
other typical PSA plants like Ryton, which currently has a 60 per cent
female final assembly line workforce.
Ongoing dashboard fitment on the Peugeot 206 line at the Mulhouse plant |
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PSA's C-platform models will be built at Mulhouse |
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Mulhouse, 45 minutes' drive from Sochaux, makes an interesting contrast
with Sochaux. Built in 1971, it is every bit as big and last year produced
more cars than Sochaux – 425,000 unit – working three shifts,
Monday to Friday. Yet it still has the feel of a 1970s car factory. Whereas
Sochaux has benefited from massive investment in the late 80s and early
90s, Mulhouse is still pretty much as-built, with improvements, such as
the introduction of skillet conveyors on part of the assembly track, being
carried out on a piecemeal basis.
As an example, the marriage station, where body, powertrain and suspension
all meet, is less sophisticated at Mulhouse. Workers need to guide the
two halves together manually, whereas as at Sochaux, this process is smooth
and completely automated. At Mulhouse, the operation is carried out while
the line is moving whereas at Sochaux the line is static at the point
of marriage, which partially accounts for the need for greater supervision
at Mulhouse.
Mulhouse is one of three PSA plants that now builds the hugely successful
206 small hatch, and it is the only one which builds the new 206CC cabrio,
with its retractable hard top. A total of 420 CC models a day are built,
in both left-hand and right-hand guise. These are the only RHD 206s built
at Mulhouse.
Mulhouse also builds 307 down a separate line, and that is where its future
lies. After 2004, 206 production will stop and will be concentrated at
Poissy and Ryton, while 307 will be built at Mulhouse and Sochaux. All
Mulhouse production will be based on the C-platform, and Mulhouse is earmarked
to build the next-generation C-sector Citroen C4, the car that will replace
Xsara. The 206CC may continue till 2006, however, and from next year Mulhouse
will also build the new 307CC coupe-cabrio that was unveiled at the Geneva
Motor Show in March.
The 206 line is interesting in that it has to be sequenced with at least
one hatchback in between each 206CC model. This is because there are two
special fitting stations to install the roof mechanism, which fits into
the trunk, and the trunk lid. These use electrical assist devices that
move down the line in sync with the car. After the roof and trunk lid
have been installed, these have to reset and pick up the next roof. While
this is happening, a hatchback passes through the station.
The CC roofs are built by Heuliez, a long-term supplier and contract manufacturer
to PSA, at a plant near Paris. They are trucked down in pallets that are
kept at trackside. The roofs are picked manually by the work teams that
fit the roofs and taken to line side on a simple trolley. As at Sochaux,
seats for the CC are still made on site, though those used in 206 hatch
and 307 come from another Faurecia facility 20 km away. In total, between
1,000 and 1,100 deliveries from all suppliers to Mulhouse are made each
day.
Despite the age of the plant, it is still a highly efficient operation.
Computerised print-outs attached to each car ensure the sequencing is
run efficiently, with all sub-assemblies also carrying print-outs with
unique three digit numbers, allowing the workers to match up the parts
accurately. The line is almost completely manual – the only robots
used are for the application of sealant to the front windscreens, which
are then fitted manually using an assist device. |

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